Agency Culture: POP QUIZ


At BrandTuitive, we value professional development. One way we nurture that development is with what has become known as the Pop Quiz.

A Pop Quiz is a response to a challenging question or scenario. It’s a role-play of the types of “pop” situations that can come up in a day-in-the-life at a branding agency.

The types of situations vary and can range from practicing our presentation technique to leading a brainstorming session. Often it’s tied into a skill the employee has expressed an interest in mastering.

We believe investing time in professional development has a huge return on investment. We see skill levels increase and pre-meeting jitters decrease.

In his book Outliers, Malcolm Gladwell theorizes that 10,000 hours of dedicated practice is what is required to bring out your best. At BrandTuitive, we’re working toward those hours one Pop Quiz at a time.